Another aspect that Rahul alludes to is the role that consumers must play in the implementation of competition law and policy:
“The agency to detect and enforce the competition law against unscrupulous companies must also partly lie with the consumers. After all, ordinary consumers are the ones shelling out their hard-earned money in order to purchase goods and services. This is exactly what the new competition law envisages. Unlike the ambiguous Monopolies and Restrictive Trade Practices Act, 1969 (proposed to be replaced), the new legislation stipulates an empowered role to be played by consumers.
In order to get over the diffused power of consumers, they need incentive to file cases. A robust mechanism ensuring compensation promises to do the same. Companies, of course are loath towards this. They wish to carry on business as usual. This is perhaps the strongest reason why business lobbies have successfully stalled implementation of the competition law so far.”