Although offering documents were originally intended to be selling documents, they have metamorphosed into legal documents that are now drafted by lawyers as a matter of practice. A report in the Mint last week has an interesting take:
If the IPO documents of all 109 [filed this year] are piled up, at an average of 5,000 copies per company and an average 1.8cm thickness, it would create a stack some 9.8km high, about a kilometre taller than Mount Everest.The reasoning for this trend is as follows:
But that’s only one part of the story. How many people actually read these documents and what part do they play in helping them reach an investment decision?
Only about 1%, or say 50 people, on an average actually read them… .
Bankers say they’re just following the legal requirements as set out by market regulator Securities and Exchange Board of India (Sebi) while drafting the prospectus.The question that is being raised is whether disclosure continues to serve the ends of securities regulation. Is too much information and legalese confusing rather than aiding the investor? In a recent paper, Simon C.Y. Wong cautions overreliance on disclosure as a mode of securities regulation. Using the U.S. model as an example, he argues:
The regulator has laid out the norms for offer documents in the Disclosure and Investor Protection Guidelines, an exhaustive document that even specifies the thickness of the prospectus cover and the colours that may be used. But there is no guidance on style or clarity.
SEC has tried to solve this problem by issuing a plain English handbook for underwriters that offers guidelines on clear writing with examples.
However, the fear of liability is the key concern for bankers and companies. In other words, the guidelines notwithstanding, US documents too are known to contain 89-word sentences with a dozen numbers.
The US approach to regulating the securities markets is underpinned by disclosure, and US policymakers have tended to respond to corporate and systemic crises by strengthening disclosure requirements. For example, in response to the global financial crisis, the US Securities and Exchange Commission recently adopted new rules enhancing disclosure of risk oversight by the board of directors, executive remuneration, and conflicts of interest of compensation consultants.Over the last two decades, SEBI as the capital markets regulator has moved away from merit-regulation of public offering and towards disclosure-based regulation. This may be an opportune moment to revisit the approach, at least to streamline and simplify the disclosure requirements and to make it more user-friendly.
US disclosure-based regulation, however, suffers from two critical failings. First, it lacks coherence in that shareholder rights are presently too weak to compensate for the hands-off regulatory approach. Second, disclosure has been deployed excessively as a regulatory tool, resulting in inundation and poor quality of information as well as other unintended outcomes. Moreover, disclosure has been ineffectively used to address issues that are better tackled through substantive regulation.